Privacy Policy & Terms of Service

1. Introduction

Welcome to Asmaa Shop. We operate an e-commerce platform specializing in fashion and clothing. This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

By accessing or using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us, including:

• Name, email address, phone number, and shipping address
• Payment information (processed securely through third-party payment processors)
• Account credentials (username and encrypted password)
• Preferences and sizing information

2.2 Automatically Collected Information

When you visit our website, we automatically collect:

• Device information (browser type, operating system)
• Usage data (pages visited, time spent, click patterns)
• IP address and location data (general geographic area)
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

• To process and fulfill your orders
• To communicate with you about your account, orders, and promotions
• To improve our website, products, and customer service
• To prevent fraud and ensure security
• To comply with legal obligations
• To personalize your shopping experience

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

• With service providers who assist in operations (payment processing, shipping, email delivery)
• When required by law or to protect our rights
• In connection with a business transfer (merger, acquisition)
• With your explicit consent

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

6. Your Rights

You have the right to:

• Access and receive a copy of your personal data
• Rectify inaccurate or incomplete data
• Request deletion of your personal data
• Object to processing of your personal data
• Data portability (receive your data in a structured format)
• Withdraw consent at any time

To exercise these rights, please contact us at the information provided below.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and assist in marketing efforts. You can control cookies through your browser settings.

8. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the date.

11. Terms of Service

11.1 Account Registration

You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

11.2 Product Information

We strive to provide accurate product descriptions and images. However, we do not warrant that all content is error-free.

11.3 Pricing and Payment

All prices are in the currency displayed. We reserve the right to change prices at any time.

11.4 Returns and Refunds

Returns are accepted within 30 days of purchase, subject to our return policy. Items must be unused and in original packaging.

11.5 Limitation of Liability

To the maximum extent permitted by law, we shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of our services.

12. Contact Us

If you have questions about this Privacy Policy or Terms of Service, please contact us:

• Email: privacy@asmaa.shop

13. Assistante IA (Sara) et conscience situationnelle

Notre boutique propose une assistante d'achat IA nommée Sara. Pour que ses réponses soient adaptées à votre situation, elle examine brièvement quelques signaux concernant votre session — jamais votre identité. Ces informations servent uniquement à ajuster le ton et à présélectionner des produits ; aucune donnée personnelle brute n'est conservée.

Ce que Sara observe par session de chat

• Localisation approximative dérivée de votre IP (pays et ville, jamais votre adresse postale)
• Type d'appareil, navigateur et système d'exploitation extraits de l'en-tête User-Agent
• Fuseau horaire, taille d'écran et langue préférée déclarés par le navigateur
• Indication d'utilisation de VPN/proxy (heuristique uniquement ; non vérifiable avec certitude)
• Une copie hachée de votre adresse IP — l'IP brute n'est jamais stockée dans cette table

Comment Sara utilise ces signaux

• Pour vous accueillir dans la langue et le dialecte appropriés
• Pour suggérer des produits adaptés à votre appareil et à votre région
• Pour détecter l'automatisation abusive et protéger le chat pour les autres
• Pour améliorer la qualité des réponses de Sara via une revue agrégée et anonymisée

Durée de conservation de ces signaux

Les signaux de session sont stockés dans un seul enregistrement par session, écrasé à chaque nouveau message. Nous conservons le dernier instantané tant que votre session de chat est active, puis jusqu'à 30 jours après pour examen de sécurité. Les compteurs agrégés (par exemple, le nombre de chats venant d'un pays en un jour) sont conservés indéfiniment mais ne contiennent aucun identifiant personnel.

Vos droits

Vous pouvez demander la suppression de vos métadonnées de session à tout moment en contactant privacy@asmaa.shop. Vous pouvez aussi désactiver totalement l'assistante IA en fermant le panneau de chat — Sara n'observe jamais aucun signal lorsque le panneau est fermé.