Privacy Policy & Terms of Service

1. Introduction

Welcome to Asmaa Shop. We operate an e-commerce platform specializing in fashion and clothing. This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

By accessing or using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us, including:

• Name, email address, phone number, and shipping address
• Payment information (processed securely through third-party payment processors)
• Account credentials (username and encrypted password)
• Preferences and sizing information

2.2 Automatically Collected Information

When you visit our website, we automatically collect:

• Device information (browser type, operating system)
• Usage data (pages visited, time spent, click patterns)
• IP address and location data (general geographic area)
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

• To process and fulfill your orders
• To communicate with you about your account, orders, and promotions
• To improve our website, products, and customer service
• To prevent fraud and ensure security
• To comply with legal obligations
• To personalize your shopping experience

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

• With service providers who assist in operations (payment processing, shipping, email delivery)
• When required by law or to protect our rights
• In connection with a business transfer (merger, acquisition)
• With your explicit consent

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

6. Your Rights

You have the right to:

• Access and receive a copy of your personal data
• Rectify inaccurate or incomplete data
• Request deletion of your personal data
• Object to processing of your personal data
• Data portability (receive your data in a structured format)
• Withdraw consent at any time

To exercise these rights, please contact us at the information provided below.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and assist in marketing efforts. You can control cookies through your browser settings.

8. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the date.

11. Terms of Service

11.1 Account Registration

You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

11.2 Product Information

We strive to provide accurate product descriptions and images. However, we do not warrant that all content is error-free.

11.3 Pricing and Payment

All prices are in the currency displayed. We reserve the right to change prices at any time.

11.4 Returns and Refunds

Returns are accepted within 30 days of purchase, subject to our return policy. Items must be unused and in original packaging.

11.5 Limitation of Liability

To the maximum extent permitted by law, we shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of our services.

12. Contact Us

If you have questions about this Privacy Policy or Terms of Service, please contact us:

• Email: privacy@asmaa.shop

13. Assistente de IA (Sara) e consciência situacional

Nossa loja oferece uma assistente de compras de IA chamada Sara. Para que suas respostas sejam relevantes à sua situação, ela observa brevemente alguns sinais sobre sua sessão — nunca sua identidade. Essas informações são usadas apenas para ajustar o tom e pré-selecionar produtos; nenhum dado pessoal bruto é mantido.

O que Sara observa por sessão de chat

• Localização aproximada derivada do seu IP (país e cidade, nunca seu endereço completo)
• Tipo de dispositivo, navegador e sistema operacional analisados do cabeçalho User-Agent
• Fuso horário, tamanho da tela e idioma preferido declarados pelo navegador
• Indicação de VPN/proxy (apenas heurística; não verificável com certeza)
• Uma cópia com hash do seu endereço IP — o IP bruto nunca é armazenado nesta tabela

Como Sara utiliza esses sinais

• Para cumprimentá-lo no idioma e dialeto corretos
• Para sugerir produtos apropriados para seu dispositivo e região
• Para detectar automação abusiva e proteger o chat para os demais
• Para melhorar a qualidade das respostas da Sara por meio de revisão agregada e anonimizada

Por quanto tempo esses sinais são mantidos

Os sinais da sessão são armazenados em um único registro por sessão, sobrescrito a cada nova mensagem do chat. Mantemos o instantâneo mais recente enquanto sua sessão de chat estiver ativa e por até 30 dias depois para revisão de segurança. Contadores agregados (como quantos chats vieram de um país em um dia) são mantidos indefinidamente mas não contêm identificadores pessoais.

Seus direitos

Você pode solicitar a exclusão dos seus metadados de sessão a qualquer momento entrando em contato com privacy@asmaa.shop. Você também pode desativar o assistente de IA completamente fechando o painel de chat — a Sara nunca observa nenhum sinal enquanto o painel está fechado.